Billions of plastic water bottles are sold every year in the U.S., and less than 30% of them are recycled, where they can be made into carpet, clothing, automotive parts, and yes, more plastic water bottles. The rest accumulate in landfills, where they take 1000 years or more to decompose. Or they roll around our streets, playgrounds and neighborhoods, or clog our oceans and waterways.

And just to be clear, bottled water isn’t safer than tap water. Usually, it IS tap water from a municipal water source. Yes, it’s convenient, and you may like the taste, but if you do the math it costs more than $10 a gallon.

BARRIER® pitchers make 80 gallons of clean, safe, great tasting water, and save more than 600 water bottles from impacting the environment. For a penny a glass, you just can’t beat the price, or the way they leave a better world for generations to come.